Events29 October 2025HSE University, Moscow

BRICS International School: New Generation Unveils Its Symbol

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The BRICS International School: New Generation held a competition to design its mascot—a symbol that would capture the project's core spirit and values. Participants were tasked with creating an original character that embodies the friendliness, openness, energy, and multiculturalism of BRICS.

Submissions needed to feature a full-length depiction of the mascot against a plain background, and all entries were required to be original artwork. The organisers received a variety of vibrant and imaginative designs from participants across the globe. After careful consideration, the jury named Ksenia Makarova as the winner; her design captivated everyone with its distinctive charm and personality. Her charismatic cat perfectly captures the positive energy and friendliness that defines the School's community.

As her prize, Ksenia received a full tuition waiver to attend the BRICS International School: New Generation in Moscow. Her winning mascot is now the project's official symbol and will be featured on the School's website, promotional items, and merchandise.

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